Articles | November 18, 2024
Culture used to be the in-person vibe of a workplace. But today, with so many people working remotely, culture is much more than what happens when people gather in the same location — it’s an intentionally crafted experience rooted in how you treat your people.
From the expectations leadership sets to the support people receive as they go about their days, culture in a dispersed work environment is a foundational element that requires ongoing maintenance to be kept in working order.
It’s possible to define and maintain a strong culture in a dispersed work environment. Storytelling is key. You need to create a compelling story that shows your people how much they’re valued and how their work aligns to your organization’s objectives.
Identifying your organization’s unique story is essential. Delivering the message effectively requires a communication strategy and a plan.
Benefits play a big role in building a strong culture. Your people may use their benefits for the basics, like healthcare and retirement savings, but the true differentiator is when your people use their benefits to fulfill their personal dreams and aspirations.
Download the article here, with permission from the International Society of Certified Employee Benefit Specialists, the publishers of Benefits Quarterly.
If you’d like assistance in crafting a compelling story, let’s have a conversation.
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