Archived Insight | October 18, 2021

Your Website: The Key to an Effective Communication Strategy

These days we have access to just about everything through the tap of a screen. People expect the same level of consumer service and access from their benefits as they receive in other areas of their lives. Multiemployer benefit funds can help participants better navigate their benefits through a digital front door strategy.

In this article, we discuss:

How participants’ expectations are changing the way we communicate.
The importance of customizing your tools, channels, and messages to meet your audience’s needs.
How to choose the digital path that makes the most sense for your organization.

Read the Benefits Magazine article.

Thinking about developing a digital communications strategy for your benefits programs?

We can help.

See more insights

Senior Businesswoman And Male Colleague Discussing AI Technology

AI and Employee Benefits Communication: What’s Working Now and What’s Ahead

Join our Segal experts as they discuss the role of AI in enhancing benefits communications through clearer, more engaging, and personalized content.

Female Doctor Assists Young Asthmatic Girl

Executive Order Creates Health Commission

The initial target of the executive order will focus on addressing childhood chronic diseases, including mental healthcare.

Health, Compliance, Multiemployer Plans, Public Sector, Healthcare Industry, Higher Education, Architecture Engineering & Construction, Corporate

Read Full Insight

Businesswoman Discussing Technology Trends At A Meeting

AI Uncovered: What Your Organization Needs to Know and Do Now

Watch our webinar on AI and generative AI where we’ll discuss real use cases, practical approaches to governance and ethical AI implementation.

Technology, Organizational Effectiveness, Communications, Multiemployer Plans, Public Sector, Healthcare Industry, Higher Education, Architecture Engineering & Construction, Benefits Technology, Corporate, Consulting Innovation

Watch the Webinar

This page is for informational purposes only and does not constitute legal, tax or investment advice. You are encouraged to discuss the issues raised here with your legal, tax and other advisors before determining how the issues apply to your specific situations.